Promote Your ISO Certification Success

ISO-certified? Congratulations!

Spread the word and celebrate!

Too many people go through their ISO program and don’t do anything to celebrate their success or promote their qualification to their customers and potential customers. One of the reasons for implementing ISO is to be more attractive to customers. You should look at your success as an opportunity to tell customers and potential customers how good you are. As a Cavendish Scott, Inc. client your ISO documentation is process based, reflects your organization and is somewhat unique. That is something to boast about.

There are many ways to tell customers (email, mail, advertising) but an open house is a tremendous idea. Have staff wear special T-shirts, give away promotional items and push your abilities. Send out calendars, mouse pads and even water bottles with a special message. And do it more than once – regularly even. You have a real reason for promotion. And potential customers would love to see your credibility.

The objective of ISO is to provide structure, organization and discipline that will lead to tangible improvements. It is important to keep these principles in the forefront of your employees so that they can positively contribute. “Tangible” improvements! Positive communication to customers! Recognize and support staff with awards, rewards and giveaways. Your employees deserve to be rewarded for their hard work. Simple gestures can go a long way and motivate your employees to continue their dedication and loyalty. A low budget with a high return.

Want to join in on the fun but aren’t ISO certified? We’ll point you in the right direction.

Promote Your ISO Certification Success

Resources

Sign up for informative newsletters